Digital marketing insights
Social Media and SEO: Do Social Signals Matter?
MAY 1, 2025 | BY SMARTWEBIX TEAM | DIGITAL MARKETINGDo likes and shares improve your Google rankings? The answer is nuanced. Learn how social media and SEO actually work together.
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Generative Engine Optimization (GEO): Get Cited by AI Answers
APRIL 22, 2025 | BY SMARTWEBIX TEAM | AIPeople now ask AI assistants for recommendations. Generative engine optimization is about making your brand easy for those systems to find and cite.
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Zero-Click Searches: How to Win Visibility Without the Click
APRIL 4, 2025 | BY SMARTWEBIX TEAM | SEOMore searches end without a click to any website. Learn why it happens and how to gain value from visibility even when clicks fall.
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Google’s March 2025 Core Update: What Site Owners Should Check
MARCH 17, 2025 | BY SMARTWEBIX TEAM | SEOGoogle began rolling out its March 2025 core update mid-month. Here is how to read your data and what to review on your pages.
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AI and SEO in 2025: Five Predictions Worth Preparing For
DECEMBER 26, 2024 | BY SMARTWEBIX TEAM | AIAI is reshaping how people search and how content is created. These five predictions can help you plan your SEO strategy for 2025.
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Year in Review: SEO Lessons From 2024
DECEMBER 8, 2024 | BY SMARTWEBIX TEAM | SEOA year of core updates, AI Overviews and changing search behaviour taught SEOs some clear lessons. Here are the ones worth remembering.
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Internal Linking: The Simple Strategy That Boosts Rankings
AUGUST 4, 2024 | BY SMARTWEBIX TEAM | SEOInternal links help visitors and search engines discover your best content. Follow these simple rules to build a stronger link structure.
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E-E-A-T Explained: How to Show Experience and Trust Online
JUNE 29, 2024 | BY SMARTWEBIX TEAM | SEOE-E-A-T stands for Experience, Expertise, Authoritativeness and Trust. Learn what it means and how to demonstrate it on your site.
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AI Content Writing: Where It Helps and Where It Hurts Your SEO
MARCH 4, 2024 | BY SMARTWEBIX TEAM | AIAI can speed up content creation, but publishing raw output can harm quality and trust. Learn where AI helps and where humans must lead.
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Keyword Research Step by Step for Beginners
FEBRUARY 6, 2024 | BY SMARTWEBIX TEAM | SEOKeyword research shows what your customers really search for. Follow this beginner-friendly process to find topics worth writing about.
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